Rob Hale is the EMEA Segment Leader for Security at Amazon Web Services. A long term security practitioner, Rob helps customers improve their security posture as they migrate to and build on the cloud. He is a strong proponent that good security is a business enabler, helping companies build trust with their customers, having spent the past 23 years in security in a variety of technical, commercial and leadership roles launching and mentoring start-ups, managed service providers and enterprises in Europe.